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Customer Segmentation approach, your thoughts please

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@tsatish14 wrote:

I was given a task as part of interview for a Data Analyst, i really appreciate your thoughts. I never worked as a Data Analyst before, just started to learn

The dataset (customer_seg.csv) contains the record ID and zip code for ~2000 UK
customers. Using this information, segment the dataset into the following tiers

  1. Airport
  2. T1 e.g. London
  3. T2 e.g. Birmingham, Manchester
  4. T3 e.g. Liverpool
  5. Urban area
  6. Rural area
    The segmentation is hierarchical, i.e. a zip code that is both rural and airport will be designated
    as airport.

Task: your approach to real-world problems.to segment the dataset

The data set contains only 2 columns

  1. RecordID (1,2,…)
  2. Postcode / Zip code (G1 1HE, BS13 9HZ, …)

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